NEWS
ÉNERGIE GROUP LAUNCH fit4less THE NO FRILLS FITNESS CLUB FRANCHISE
On the 3rd of October énergie group, the UK’s leading fitness and wellness franchisor launched its latest and most exciting franchise opportunity to date at the National Franchise Exhibition in Birmingham. fit4less received a very positive reaction from potential franchise owners who immediately recognised the potential for a No Frills fitness club in the current economic downturn.
Jan Spaticchia, CEO of énergie group said ‘If ever there was a product launched at the right time it’s fit4less by énergie. My team have carried out extensive research into both the US and European budget fitness club models, as a result I am very confident that fit4less will become a very successful franchise for business owners looking for growth in our fast changing economy’.
He added, ‘Consumers understand the no frills concept championed by budget airlines and the retail sector, I believe fit4less will revolutionise fitness in the same way. Our well established énergie fitness club franchise is targeted towards the deconditioned consumer; typically our members have never belonged to a fitness club in the past. In contrast fit4less is all about the conditioned market, existing Health Club members who recognise quality, but demand value for money’.
Working with énergie groups membership management partner Clubwise, a comprehensive online membership package has been developed that removes the need for much of the club based administration. Members will either join online from home or via a terminal within the club; the resulting simplicity of membership allows us to offer two options, either £16.99 via annual direct Debit or £169.99 annual payment.
As with the No Frills concept in the Airline industry, énergie group see the importance of quality equipment as essential, all fit4less clubs will be supplied with the Precor equipment range.
If you are interested in finding out about this business opportunity you can contact énergie group on 0845 363 1020
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